INNOVATIVE MATERIALS
Fabrics for your skin
For too long, the fashion and textile industry has overlooked its impact on the environment and the people involved in its production.
So instead of using what has always been used, we invest in innovation and actively look for ways to lessen our impact on the world through new and natural fabrics.
We are really proud to share with you the materials that make up our garments.
The impact of the fabric and fibres that we create is the legacy that we leave.
TENCEL TM
TencelTM is an innovative fibre made from the eucalyptus tree.
It's proudly manufactured by Lenzing and sustainably made from the wood pulp of trees grown and harvested in certified FSC and PEFC forests.
Eucalyptus trees don’t require any nasty chemicals to grow as the oil they produce is a natural insecticide.
When harvested, the trees are cut near the base, rather than being uprooted, meaning they grow back quickly and are an easy renewable resource.
TencelTM is made using the ‘Lyocell’ process which is kinder to the planet and more environmentally friendly than other processes used to make fibres from wood, such as viscose bamboo. The Lyocell process is a ‘closed-loop’ system that uses a non-toxic chemical, amine oxide, to break down the wood fibres.
TencelTM perpetually recycles 99% of the amine oxide, using less energy and water in the production and reducing waste.
SeaCell blend
Our TencelTM and SeaCell blend is a skin caring fabric made from a USDA certified biobased fibre that is sustainably made and good for your skin.
The seaweed used to make the Seacell fibre originates from the North Atlantic fjords and is rich in antioxidants (certified by European laboratories), vitamins and minerals which remain in the fibre when processed into fabric.
The antioxidant properties of the seaweed helps the fibre eliminate free radicals while caring for your skin.
Substances in seaweed have been found to help activate cell regeneration, which can help to soothe skin diseases and reduce inflammation.
SeaCell is therefore created using naturally renewable ingredients growing quickly and without any chemical impact
Organic cotton
In the world of natural fibres, cotton reigns supreme.
But unfortunately, the life cycle of conventional cotton carries too high an impact on our planet and people for us to feel good about using it.
The fabrics we use are blended with organic cotton to improve their quality. And although organic cotton has its drawbacks, its impact on the earth is considerably less than conventional cotton.
Unlike conventional cotton, our organic cotton is grown without the use of chemicals, meaning less pollution. This not only benefits the environment but also the farmers and communities that grow the organic cotton.
Chemical used to grow conventional cotton are often inhaled by the farmers and surrounding communities and can end up in water supplies resulting in killing of local habitats.
We're committed to only using organic cotton and only then when essential.
SAFE TO WEAR
Kind to your skin
Typically, thousands of chemicals are used in clothes manufacturing — many of which can be toxic.
Pesticides, chlorine bleach, ammonia, petroleum and carcinogens have been linked to serious health concerns including skin conditions, cancers and respiratory problems.
Even though your outfit may look good and feel comfortable, what you are wearing can be dangerous for your skin and your general health.
Wearing these fabrics can expose our bodies to harsh chemicals that can be absorbed through the skin and emitted into the atmosphere when laundered.
There is no place in society for dangerous fabrics, and we encourage consumers to avoid them wherever possible. Expectant mums especially should be given the option to buy safe, healthy clothing.
We are committed to the safe production and sourcing of all materials for our products.
Our sustainable collection
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